Be Cherished Salon

Importance of Massage

Massage is beneficial for relieving muscle, nerve and joint pain, relaxation and improving  sleep patterns. Just as we regularly maintain our cars and other essential tools in our lives, our bodies need maintenance also. Most of us tend to hold tension in one or more areas  unconsciously. Most commonly it is the shoulders and neck, or the diaphragm area, or jaws, or lower back and buttocks. Massage addresses  these chronic holding patterns.  Muscle spasms resolve, range of motion expands, tension disappears. Massage helps to tune up the immune system and improve circulation. Chronic pain, headaches and insomnia are usually relieved with regular massage sessions. A side benefit of massage is that it increases body awareness so that clients can identify unhealthy patterns and learn how best to use their bodies. Another plus is the sense of taking special care of oneself by choosing to get regular massages.

Types of Massage

  • Swedish/Esalen – for relaxation, improved circulation and strengthening the immune system;
  • Deep Tissue – for chronic muscle spasms, postural strains and restricted movement;
  • Myofascial Release – for relieving chronic and acute pain syndromes, increasing range of motion that can become restricted when connective tissue becomes rigid/scarred:
  • Cranial Sacral Therapy – for overall well-being, headaches, jaw pain, sinus conditions and tension.


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Be Cherished Salon

Ashland's premier AVEDA Retail Store & Salon “Be Cherished” is committed to providing personal care, services and beauty products that reflect responsibility and integrity on an individual, environmental and professional level.

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