It’s Time to Step Up for the World

Electric bikes are a ton of fun to ride! They turn every trip to the grocery store, to work, or out on the town at night an adventure. You feel as strong as a pro racer and smiles abound on the faces of ebikers wherever they ride. The fun factor cannot be over emphasized, yet there’s another much more serious side to the picture. Wide scale electric bike usage is a substantial step in the right direction for a world in the throes of escalating environmental degradation.

Scientists are sounding more like activists everyday as they warn us of the dire state of the systems of the planet. Precious few of the solutions that were mapped out for us decades ago have yet to be implemented. Therefore, the window for gentle changes is all but shut and we need to make even more radical shifts in energy usage, politics, and governance. Fundamental economic structures will need to be revisited as well. In short, we collectively need to find radical new ways of being in this world we share, and we need to begin NOW.

Can the purchase of an electric bike really have much of an impact in the face of such global issues? Every time I ride past a gas station or a line of cars sitting in traffic it tells me that the answer is YES. This lifestyle we promote here at Ashland Electric Bikes is one we embody ourselves. Rare is the day regardless of the weather that I’m not out takin’ care of business’ via my electric bike. My new employee Derrick, a recently returned Ashland native, shares the same enthusiasm daily as well. Its much easier than you might imagine, and at the personal level, it might be the biggest change you CAN make toward a healthier world.

So, get on a new electric bike because its so much fun, and know that every mile you ride lessens your impact on this one precious world that we have. Let’s make it a better place – one bike at a time!